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Organisational context: Multinational Insurance

'I'll take an example of ICI which is one of the world's biggest multinational clients. I mean they will come to X via the broker wanting insurance in a number of countries for all of their factories, locations, they want insurance against fire, material damage, business interruption caused by things like that. They'll want employers liability, public liability and all the various aspects of insurance packaged into something that we term a programme.'

X013 page 003.01 (tape 01.1.07) Gordan Notes/Trans/Tape 30/09/93

Social influence: Environment: Customers
Technical influence:


Recording
Story
Social influence
Technical influence

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